Amazon Sellers Urged to Track Metrics Beyond Acos

Amazon Sellers Urged to Track Metrics Beyond Acos

Amazon sellers shouldn't solely focus on ACoS. A comprehensive assessment of advertising performance requires considering metrics like ACoAS, ASoAS, CPA, and CPO to develop effective operational strategies. This article delves into the limitations of ACoS and elaborates on the meaning and application of other crucial metrics. The aim is to empower sellers to achieve sustainable growth by providing a more holistic view of advertising effectiveness beyond just ACoS, enabling data-driven decisions for optimization and improved ROI.

01/04/2026 Logistics Industry Insights
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EWE Group Expands Crossborder Ecommerce Logistics Solutions

EWE Group Expands Crossborder Ecommerce Logistics Solutions

This article provides an in-depth analysis of EWE Group's international logistics services, covering company overview, reliability assessment, delivery services and timeliness, pickup areas, package dimensions and pricing standards. Leveraging its global presence, customs clearance advantages, systematic operations, and excellent customer service, EWE Group offers efficient and reliable logistics solutions for cross-border e-commerce and international trade businesses. The analysis highlights the key factors contributing to EWE Group's success in providing comprehensive international logistics support for its clients.

01/04/2026 Logistics
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US Rail Strike Threatens Supply Chains Sparks Business Concerns

US Rail Strike Threatens Supply Chains Sparks Business Concerns

The US faces its first nationwide railroad strike threat in 30 years, potentially causing $2 billion in daily economic losses and disrupting the global supply chain. This article analyzes the potential impacts of the strike, including cargo transportation disruptions, retail product shortages, and increased inflation. It explores possible solutions such as congressional intervention and third-party arbitration. Furthermore, it offers strategic recommendations for businesses to mitigate the crisis, including risk assessment, identifying alternative solutions, and increasing inventory levels.

12/31/2025 Logistics
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Douyin Shop Strengthens Enforcement on Restricted Items

Douyin Shop Strengthens Enforcement on Restricted Items

New regulations are coming to Douyin Store! Targeted category access is tightened, requiring merchants to meet qualification requirements; violations will lead to closure of operating permissions. The platform is cracking down on false registrations and upgrading the Feige Service assessment, requiring merchants to pay attention to response rates and user satisfaction. Following platform rules and operating in compliance is key. Merchants need to be aware of the changes to avoid penalties and maintain their store's operational status.

12/29/2025 Logistics Industry Insights
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Ebay Revises Shipping Rules Guides Sellers on Adaptation

Ebay Revises Shipping Rules Guides Sellers on Adaptation

This article delves into eBay's latest direct shipping policies, focusing on updates to SpeedPAK logistics management and adjustments to low-priced direct shipping to the US. It provides strategies for sellers to address key changes, including compliance transaction rate assessment criteria, logistics service usage rate requirements, and pickup timeliness. The aim is to help sellers optimize their logistics management, improve service quality, and maintain a competitive edge in the fierce market by understanding and adapting to these new regulations.

12/29/2025 Logistics
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EU Tightens Digital Rules for Shein Under New Act

EU Tightens Digital Rules for Shein Under New Act

The EU Digital Services Act (DSA) is now in effect for SHEIN, marking the beginning of a compliance-focused era for cross-border e-commerce. SHEIN sellers face stricter requirements for product review, risk assessment, and content moderation. Compliant operation is crucial for survival, requiring self-inspection, qualification improvement, enhanced product quality, and close attention to policy updates. Sellers must proactively adapt to the new regulations to ensure continued operation within the EU market and avoid potential penalties.

12/29/2025 Logistics Industry Insights
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Tiktok Creators Face Music Copyright Challenges Seek Solutions

Tiktok Creators Face Music Copyright Challenges Seek Solutions

This article provides an in-depth analysis of music copyright issues on TikTok, offering a guide for new creators to avoid common pitfalls. It covers frequently asked questions about music copyright, risk assessment for infringement, and monetization techniques using music. The article emphasizes the importance of caution regarding copyright issues without causing undue panic. It also shares a novel approach to monetization by inviting music creators to collaborate, offering a new avenue for creators to generate revenue.

12/30/2025 Logistics Industry Insights
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Ebay Shopping Expert Tips for Buying Used Goods

Ebay Shopping Expert Tips for Buying Used Goods

This article provides an in-depth analysis of eBay used goods buying strategies, covering key factors like seller distribution, time zone differences, and shipping costs. It offers a practical guide to avoid common pitfalls, including risk assessment, transportation options, and problem-solving strategies. This helps you safely and efficiently find desired items on eBay. It emphasizes understanding the eBay marketplace and making informed decisions to maximize value and minimize potential issues when purchasing pre-owned items.

12/30/2025 Logistics Encyclopedia
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Brand Express Logistics Service Speed and Costs Analyzed

Brand Express Logistics Service Speed and Costs Analyzed

This article provides an in-depth analysis of Shenzhen Brand Express International Freight Forwarding Co., Ltd., evaluating its reliability based on service quality, technical strength, and corporate reputation. It details services such as international freight forwarding, export consulting, and operational procedures, along with timeliness, delivery size requirements, and pricing standards. This offers valuable reference for customers seeking international freight forwarding services. The assessment helps potential clients understand the company's capabilities and make informed decisions regarding their shipping needs.

12/30/2025 Logistics
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Amazon Sellers Weigh Risks and Rewards of Listing Updates

Amazon Sellers Weigh Risks and Rewards of Listing Updates

This article delves into the controversial practice of Amazon Listing Renovation, analyzing its potential risks, including merge failures, infringement risks, traffic bottlenecks, and account security issues. It also introduces several common methods of Listing Renovation. The article reminds sellers to operate cautiously and emphasizes that compliant operation is key to long-term development on Amazon. Careful planning and risk assessment are crucial before undertaking any listing renovation strategies to avoid potential negative consequences and ensure sustainable growth.

12/30/2025 Logistics Encyclopedia
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